BA (Hons) in Fashion Marketing and Communications
IED - Istituto Europeo di Design
About this program
BA (Hons) in Fashion Marketing and Communications
IED Barcelona is the only centre in Spain imparting the Bachelor of Arts (Hons) in Fashion Marketing and Communication validated by the University of Westminster.
The BA Honours Fashion Marketing and Communication course at IED Barcelona aims to ensure that participants have the knowledge and understanding as well as the marketing and communication skills to work professionally. IED interdisciplinary approach enhanced by the strong relationship with the Fashion and Design Industry ascertain a vision where adaptability and efficiency display a relevant position.
Admission requirements
For more information about admission requirements, please visit the school's website.
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Methodology
This course offers an educational path that teaches students how to develop writing and articulation skills, along with capabilities of communication and presentation, negotiation and sale, self-conscience and impact, as well as the aptitude for collaboration. The key work tools are research, conceptual development, visualisation and ideas prototyping, and projects presentation.
During the second year, students generate ideas through the analysis of concepts at an abstract level with a command of specialised skills and the formulation of responses to well-defined and abstract problems; analyse and evaluate information; exercise significant judgement across a broad range of functions, and accept responsibility for determining and achieving personal and/or group outcomes.
The third-year emphasizes on review critically, consolidate and extend a systematic and coherent body of knowledge, utilising specialised skills across an area of study; critically evaluate concepts and evidence from a range of sources; transfer and apply diagnostic and creative skills and exercise significant judgement in a range of situations, and accept accountability for determining and achieving personal and/or group outcomes.
Scholarships & funding
Several scholarship options are available, please visit the institute website for more information.
Tuition
Tuition Fee: € 15.800
Qualification
Credits:180
Career paths
- Fashion Editor
- Visual Merchandiser
- Press Office Manager
- Public Relations Management
- Product merchandiser
- Buyer
- Community Manager
- Fashion Consultor
- Design manager
- Product manager
- Fashion Event Organizer
- Fashion Journalist
- Entrepreneur
- Etc.
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About this institute
IED - Istituto Europeo di Design
IED is the biggest international network of fashion, design, visual communication and management schools, with locations in Milan, Rome, Turin, Florence, Cagliari, Madrid, Barcelona, São Paulo, and Rio de Janeiro. Established in 1966, IED has 45 years of international expertise...
Why study at IED - Istituto Europeo di Design
Rather than just keeping in step with the times, IED courses are thriving trend forecasters working as a conceptual innovation hub. A number of professionals from a variety of backgrounds come together to provide the input for a cross-fertilisation between areas and disciplines.
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IED - Istituto Europeo di Design
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I took the course of (BA) Fashion Marketing & Communication in IED and itwas a real life-changing experience for me. Before the course, I didn't have almostany experience in the fashion field and I didn'teven have the possibility to haveone, apart from being a Sales Assistant for a fast fashion brand. Aftergraduating, I had the chance to work in...