Honours Bachelor of Business Administration (Automotive Management)
Georgian College Applied Arts and Technology
About this program
Honours Bachelor of Business Administration (Automotive Management)
This program combines a degree-level business education with experiential knowledge focused on the automotive industry. In preparation for a landscape that is constantly evolving and to identify and respond proactively to these changes, students analyze current issues, trends and developing technologies relevant to the automotive industry. Through a variety of delivery methods including lectures, discussions, case-studies, problem-solving and special projects in collaboration with industry and industry stakeholders, students are challenged to critically examine, evaluate and present complex information in support of sound management decision-making.
Work integrated learning is achieved through a series of co-operative education work terms, serving to maximize the link between theory and practice, and to foster mutually beneficial business relationships between the student and industry partners.
This program includes experiential learning through participation in a major, automotive focused exposition that requires students to work collaboratively and interactively with industry and industry partners in developing their communication and leadership skills, and increasing their professionalism.
Admission requirements
- Ontario Secondary School Diploma (OSSD) or equivalent, or mature student status
- minimum overall average of 65 per cent
- six Grade 12 U or M level courses
- Grade 12 U level English
- Grade 12 U level Mathematics
Selection is based on academic grades and subject prerequisites; applicants must meet minimum averages to receive final acceptance.
Mature applicants may also be considered for admission to this program providing their previous school performance and/or recent work record suggests a strong possibility of academic success. In order to qualify, applicants must be 19 years of age by December 31 of the year of admission and must have been away from formal education for at least one year immediately prior to beginning studies. Mature applicants must meet subject prerequisites prior to registration.
Applicants should be aware that first-year enrolment is limited; satisfying minimum entrance requirements does not guarantee admission.
For more information about admission requirements, please visit the college website.
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Learn moreProgram content
Semester 1
- Concepts of the Automotive Industry
- Introduction to Aftermarket
- Management Principles
- Introduction to Marketing
Semester 2
- Automotive Technology
- Dealership Management Systems
- Microeconomics
- Consumer Behaviour
Semester 3
- Introduction to Accounting
- Organizational Behaviour
- Macroeconomics
- Automotive Sales Concepts and Applications
Semester 4
- Management Accounting
- Parts and Service Management
- Dealership Sales Management
- Business Mathematics
Semester 5
- Corporate Finance
- Ethics for Business
- Introduction to Statistical Analysis
Semester 6
- Entrepreneurship and the Business Plan
- Parts and Service Management
- Statistical Analysis
Semester 7
- Automotive Commercial Relationships
- Dealership Financial Statement Analysis
- Automotive Marketing Management
Semester 8
- Automotive Strategy Capstone
- Business Simulation
- Operations Management
Scholarships & funding
Several scholarship options are available. Please check the college website for more information.
Program delivery
Length: 8 Semesters, plus 3 work terms
Tuition
For more information about tuition fees, please contact the University.
Qualification
Credential: Honours Bachelor Degree
Program Learning Outcomes
The graduate has reliably demonstrated the ability to:
- relate historical and current trends experienced by the automotive industry to future challenges and opportunities;
- evaluate and develop effective marketing strategies to achieve organizational objectives in accordance with contemporary regulatory legislation and ethical practices within the automotive industry;
- use effective leadership and management skills including problem solving and management of resources to achieve organizational objectives;
- apply appropriate business and economic theories to analyze, evaluate and solve organizational problems, considering both domestic and global contexts;
- research, organize, synthesize, analyze and interpret data from different sources for the purpose of improving the quality of decision making within the organization;
- relate the functions and operations of basic automotive components and related systems to the automotive sales and customer service environment;
- relate the benefits of cultural diversity to personal growth and development of business strategies nationally and internationally;
- be proactive in developing personal and professional goals as part of career planning;
- practice appropriate professional behaviour and communication skills for the purpose of developing effective working relationships with others; and
- incorporate the values of innovation, entrepreneurship and sustainability in developing a broad range of interests and life-long learning.
Career paths
The automotive sector is one of the largest industries in Canada's economy and is commonly referred to as 'one of the major economic engines of the Province'. Employment opportunities resulting from the Bachelor of Business (Automotive Management) Degree are positions requiring high levels of critical thinking, problem solving, professionalism and customer service skills. Employment opportunities include positions at the corporate level in finance, marketing and customer service, as well as managerial positions in Dealerships and in Aftermarket businesses of the industry.
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About this institute
Georgian College
Established in 1967, Georgian College (Canada) is a public college with 125+ market-driven programs offered to over 13,000 full time students including about 4,500 international students from 60 countries. Its 100-acre flagship campus, located in Barrie, is just an hour...
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Georgian College Applied Arts and Technology
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